Made for the moment.
Designer mother-of-the-bride and mother-of-the-groom dresses — Adrianna Papell, Tania Olsen, Jenny Yoo, Trellis Lane, Dessy, Dressology. Chosen for how they move, fall, and photograph.
Featured designers
Adrianna Papell, Tania Olsen, Jenny Yoo, Trellis Lane, Dessy, Dressology. Curated for the mother-of-the-bride and mother-of-the-groom.
Owned & operated here
Australian-owned, run from Brisbane. The team on the phone is the same one choosing the pieces on the site.
Occasion, one dress
An occasion deserves the right dress. Considered service, unhurried — we'll take the time to find it with you.
Here to help every step.
- Garment bagBranded garment bag available as an optional upgrade — protects the gown from dispatch through to the day.
- Australian customer supportOur Brisbane-based stylists are standing by to help with sizing, colour, and timing — message us any day.
- Considered serviceMessage us before ordering with a fabric swatch or event brief — we answer one-to-one.
- Tracked AU PostEvery order ships from our Brisbane HQ with tracking end-to-end.
Getting the fit right.
Each designer sizes differently. Always check the size guide on this page, or message us before ordering — we measure and advise one piece at a time.
The details.
The Edith Flutter Sleeve Sequin Plum Gown by Dressology is an absolute showstopper, crafted for the mother who deserves to shine on her child's wedding day or any grand celebration. Imagine the gentle glimmer of hundreds of plum sequins catching the light as you move, creating an aura of sophisticated glamour. This exquisite gown isn't just purple; it's a deep, rich plum, a jewel tone that exudes luxury and warmth, perfect for making a memorable entrance at any formal event across Australia.
Dressology has truly thought of everything with the Edith gown. The delicate flutter sleeves offer elegant arm coverage while adding a romantic, feminine touch that beautifully complements the full-length silhouette. Designed to flatter, this gown drapes gracefully, ensuring you feel as comfortable as you look stunning. It’s a confident choice that marries dramatic shimmer with genuine wearability, letting you embrace every hug, every photo, and every dance without a second thought. It’s all about celebrating with ease and style.
Available in an extensive range of sizes, from 8 AU / 4 US all the way up to 30 AU / 26 US, finding your perfect fit for this Mother of the Bride or Mother of the Groom gown is simple. Whether it’s your daughter's or son's big day, a significant anniversary, or a prestigious black-tie event, the Edith gown ensures you're impeccably dressed for the occasion. This is more than just a dress; it's an investment in a feeling – the feeling of absolute confidence and joy as you celebrate those precious, once-in-a-lifetime moments. It's truly a gift to yourself or a cherished loved one, destined to create beautiful memories.
Dressology
Dressology is a popular formal wear brand offering a wide range of beautifully designed mother of the bride gowns. Known for their Edith sequin collection — available in over a dozen colour options — Dressology delivers full-length glamour, comfortable wearability, and excellent quality. Browse the Dressology range to find mum a stunning, well-priced formal gown for any occasion.
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Dressology Size Chart
Sizes vary by designer. This is the chart for this specific dress — always check before ordering.
| Size | Bust | Waist | Hip | Length |
| 8 AU | 77cm | 66cm | 88cm | 147cm |
| 10 AU | 80cm | 69cm | 93cm | 150cm |
| 12 AU | 83cm | 71cm | 95cm | 151cm |
| 14 AU | 85cm | 74cm | 98cm | 151cm |
| 16 AU | 89cm | 77cm | 102cm | 152cm |
| 18 AU | 93cm | 81cm | 105cm | 154cm |
| 20 AU | 97cm | 85cm | 109cm | 155cm |
| 22 AU | 102cm | 90cm | 114cm | 155cm |
| 24 AU | 107cm | 95cm | 119cm | 155cm |
| 26 AU | 112cm | 100cm | 124cm | 155cm |
| 28 AU | 117cm | 105cm | 130cm | 155cm |
| 30 AU | 122cm | 110cm | 135cm | 155cm |






